What is M.I.C.E.?

 M.I.C.E. is an acronym standing for " Meetings, Incentives, Conferences, Events,” representing all events organised by companies for their employees and/or customers. M.I.C.E. can be defined by the expression “Business Tourism”, grouping together corporate conventions, meetings and reward trips.


Find out more

The M.I.C.E. Spirit event agency specializes in organising business seminars, management committees and workshops both in Geneva and in other major European cities. We find you the providers adapted to your request, we negotiate the rates to keep in line with your budget as much as possible, and we manage the logistics before and during your event. We are also here to bring you new ideas and innovative solutions such as organising seminars in unconventional places, suggestions for original digital solutions, and securing renowned speakers.


Find out more

Do you want to thank your employees, motivate them, increase their productivity, strengthen the ties within your team or even create privileged contacts with your customers? M.I.C.E. Spirit adapts to your needs to design and create your tailor-made incentive trips from the most traditional to the most unusual, whether they are in Switzerland, on a paradise island, in the middle of the Amazon rainforest or at the top of Mont Blanc. We are constantly discovering new destinations, we are on the lookout for new things and establishing privileged links with our partners to bring a touch of creativity to your events and to offer you an all-inclusive stay.


Find out more

Organising conferences as well as managing participants in national and international congresses is one of the specialties of M.I.C.E. Spirit. In order to best organise your conference or symposium, methodical logistics are essential: management of registrations, air and land routing, accommodation, staging,  audio visual equipment, digital solutions, catering, signage, social programme. The event agency M.I.C.E. Spirit will be pleased to accompany you in a personalized way.


Find out more

Do you want to launch a new product, inaugurate a building or organise a company party according to your imagination? In order to achieve this, we pay attention to the details: A place to answer your needs for a tailor-made event, carefully selected artists and innovative ideas – nothing will be left to chance. Our event agency is at your disposal to advise you, implement your ideas and achieve what seems unachievable.

Corporate party

We could transform one of your disused warehouses for a chic-looking underground party, hire a historic monument for an evening retracing the history of your company or even take you to 2000 m above sea level for a snowy evening under the stars with a Lapland spirit: campfires, giant BBQ, heated and decorated igloo.

Product launch

Do you want to organize an event to unveil your new product? M.I.C.E. Spirit will guide you in designing your event as well as in organising it, aiming to promote your product, bring together your employees or potential buyers and surprise your guests with original entertainment. M.I.C.E. Spirit will support you in the search for the ideal place, it will meet your needs in technical aspects, catering, scenography, mapping, decoration, light and musical atmosphere and will suggest artists and headline acts. Our event agency will offer you a unique launch concept to gain brand image.
M.I.C.E. spirit vous guidera autant dans la conceptualisation que dans l’organisation de votre événement, qui aura pour but de créer l’attente autour de votre nouveau produit, de réunir vos collaborateurs ou potentiels acheteurs et d’étonner vos invités grâce à des animations originales. M.I.C.E. spirit vous accompagne dans la recherche de votre lieu idéal, technique, restauration, scénographie, mapping, décoration, ambiance lumineuse et musicale ainsi que la recherche d’artistes et têtes d’affiche. Proposez un concept de lancement unique pour gagner en image de marque.

Team building

Is there a problem in your company or you wish to bring your teams together? Call on M.I.C.E. Spirit to motivate your employees with challenges and fun activities. Team building is a great way to improve internal corporate communication. We can also offer you something more than this moment of relaxation for your team thanks to the intervention of an external coach who will be able to follow the evolution of the results within your company.

M.I.C.E. spirit

To know more about your request, send us an e-mail and we will come back to you as soon as possible.